Unable to unlock Bootloader on Zenfone 9 and Zenfone 10

[totmakina]

 Because the bootloader could not be unlocked on Zenfone 9, I decided to write to Asus Support to be told when it would be possible to unlock the bootloader on Z9 and Z10. The response I received was that it would no longer be possible to unlock the boot on any of these phones. Upon receiving this news I decided not to buy the Z10. I think it is a big mistake that Asus has decided that the boot cannot be unlocked. I don't know if they will change their mind, but there will be many of us who decide NOT to buy it.

 

[Siskowicz]

What even are pros of not giving the ability to unlock your phones to users? What's there to gain???

[lclclc777]

Maybe it would be best to have someone to jailbreak the bootloader,that would be best for users...Asus would lose on that. It's already loosing on users who will find out of being locked and not buying it.

[totmakina]

that is why it is important that we publicize the measure that Asus has taken. Maybe they will retract and offer again the possibility of unlocking the boot

[AtathiosM]

I bought the Zenfone 9 because I was intending to unlock it. Now we can't and I'm right pissed!! I'm never buying another Asus phone again if they don't change their mind and I'm telling everyone else to avoid Asus. There are better companies like Nothing and OnePlus (which can be rooted), and Pixel phones among others that have more freedom for users. Since Asus already promises the fewest updates, they must allow bootloader unlocking.

Again, if Asus doesn't reverse course, I will also avoid buying any Asus PC components (GPU, mobo, cases, etc.), and laptops too. They have been dependable in the past but this cancelling of bootloader unlock and their recent problems with BIOS on their motherboards is really making me go to other companies like ASRock and MSI.

[JaimeMKV]

For this same reason I will not buy the Asus Zenfone 10 either. It seems to me a bad decision from Asus.