Update:
Last PC rest was 4/30/2020. Trying to fix my windows store problem.
Honestly I feel like the problem is with Windows and ASUS apps the way they have been put over to the Microsoft Store.
I have done multiple resets 4 to be exact all performance problems computer being really slow and unresponsive and error messages that kept popping up or computer just going dark on both screens and unresponsive which it still has up to date.
Well the last reset was to get Windows Store back up as it was not working even after the reset it would not work. So I found some run commands to reinstall Microsoft Store itself. That solved my Microsoft Store issue.
Did not solve my app update issue within Microsoft Store. It showed up as if it had an update but would get an error message after it failed to install MyASUS app was one of them.
At this point MyASUS did not have the Tru2Life and Link to MyASUS features on the menu.
So I left it alone not that it was affecting me but getting into a hefty debt with a product that hasnt been smooth sailing is a big let down.
Ignoring those apps I figured they would eventually fix themselves because that is how Link to MyASUS returned after the first reset. It updated and it had it.
Few days back Microsoft released a new Windows update that got done.
Today 5/18/2020 my PC experienced a going dark issue that I cant figure out. Held the power button for about 15ish seconds to have it power down then powered it back up. I went straight to MyASUS app and noticed Tru2Life was back on the menu I closed out of it and opened Microsoft Store and there it was another update to MyASUS app.
I let it update and restarted my PC for good measure logged back in and opened MyASUS app and everything was back on the menu.
I read in the comments about the files being in the eSupport folder but I do not think it is all included in said folder set up as that run when you reset your PC in the initial part of it. I saw the folder in my computer and the apps were installed and drivers but not all the features were on the menu until today about an hour ago after the update.
Maybe for certain people leave it alone and you might experience what I did and you will have it once more. I cant explain just reporting what I went through.